Social Presence: How do you Build Community and Earn Trust?
Do you know what you’d find if you ran a “search” on your company or yourself? How many profiles have you created over time? Do they have a consistent style or tone? Do they all convey a consistent message about what you offer and who you are?
Social media didn’t just happen all at once…whenever a new platform came along, you built your profile, gathered fans or followers and attempted to engage with potential customers. I bet you haven’t had (or taken) the time to go back and compare those profiles to ensure you’re projecting a unified brand image and following a defined strategy for social media.
To truly maximize results for your time and investment, you need to ensure you’re consistently sharing a clear message (across all platforms and your website) about how your product or service solves a problem for your clients. When your social footprint is consistent, prospects understand what you offer, who you are and are much more likely to buy.
Review your digital footprint and get the feedback & training you need to align your message, coordinate profiles, select the right platforms and get found! Call 303‑459‑2686 or contact Tracy for more information.